Day: May 20, 2011

Nivea on a California King Bed

Rihanna is the face of Nivea for the brand’s 100th birthday, and her new song is the background of the Nivea ad. The ad is really touching, as the little blue tin full of Nivea magic has truly been there all our lives. I remember being super young and my mom using the Nivea creme, so now it is really iconic to me. The smell brings my childhood memories, and really the ad is playing on these emotional strings.

Rihanna’s song is as touchy and cheezy as the ad, but hey it really works! Way to go celebrity endorsement! Or quoting the press –

“Over the past 100 years, NIVEA has become an iconic brand thanks to our loyal consumers.  For our centennial, we are partnering with another icon, global music sensation, Rihanna. Her voice will help us bring NIVEA’s 100th anniversary celebration to fans all around the world.  As a sponsor of Rihanna’s US & European tour we will bring NIVEA closer to the next generation of consumers through various exciting initiatives in the coming months.”

Necessities, Staples and Other Closet Essentials: The Jersey Dress

Another staple that I am a firm believer in is the jersey dress. Especially for the transitional seasons.  It can be cotton jersey or silk jersey, depending on how sophisticated you want to be, but the jersey gives a sense of comfort and cozyness that no other fabric can provide. The other thing with jersey is that it looks good on almost everyone, it is heavy material and flows very well , that of course can result in wonderful draped or structured dresses.

As it is spring already a jersey dress is the perfect item for both day and night. Just style it with simple jewelry and flats for work and running errands, and then put on some chunky jewelry or belts and other accessories to turn it in a club outfit.  Absolutely love the simplicity in the dresses bellow. As I tend to be a lover of the colour black, my choices are very similar to the Little Black Dress choices, but these are much more comfier and less structured versions.  For summer, get rid of the sleeves and look for something with straps or strapless. Jersey will keep you cool, in both ways 🙂

Aspirational Amazingness

Donna Karan

Emilio Pucci


Marvelous Choices for Mortals

Vivienne Westwood Anglomania

Michael Kors

T by Alexander Wang 

It’s All About the Dior Lashes

Have ever had this moment in Sephora or another beauty store, when you go in and you know exactly what you want and there is not a single second thought about it. It doesn’t happen often, there are so many choices – brands, shades, products that your head usually spins. Especially me as a person who have trouble making choices (Gemini you know…)

I have been like that for everything. I envy the people who have found their scent, but I get too tired of the same perfume. Envy the people who have found their lipstick shade – well I need change! But there is one thing that is always the same – the lashes! I have tried probably every single mascara there is, or at least had a friend who has tried it and there is one that I have been using for years. (not even going to say the exact number of little black/silver tubes I have gone through, but it cannot fit on the fingers of both hands).

This magical product that I am addicted to and can recommend to probably everyone is Diorshow mascara, in black, not waterproof (bought the waterproof one, and it is proof indeed!)

It is amazing! The lashes are full and wonderful, it lasts until you need it to last, and the humongous brush makes it super easy to apply it. It truly makes the most of the lashes, and even as a person who has been blessed with long full lashes, I can’t even step of the house without it on.

So why I decided to share all that? Because the moment when you decide something better is out there, and that 25 Euro for mascara is too much. So I tried other stuff, but like a good addict it all let me back to Dior. Now I decided I should spread the secret, so everyone has an extra sparkle in their eyes. Maybe then the world will be a better place 🙂

Beauty from Tumblr: Omg! Shoes!

It is time to chill, put the weekend shoes on and have fun! The beauty from my Tumblr today is all about shoes!


And this is what heaven looks like 🙂